BARRY, John F.

BUILDING THEATRE PATRONAGE: MANAGEMENT AND MERCHANDISING

1927. Item #82710

BARRY, John F., and Epes W. SARGENT. BUILDING THEATRE PATRONAGE: MANAGEMENT AND MERCHANDISING. New York: Chalmers Publishing Company, 1927. First edition. 438 pp. + [2] + 11 pp. forms and charts. 8vo., red cloth (flexible boards) with gilt lettering. Corners gently bumped, light dust soil to edges of block. Near fine, cloth and gilt lettering clean and bright. Illustrated with b/w photo reproductions. Appendix in rear contains blank examples of forms and charts to be used in managing movie theatres.

Price: $175.00